This is the best slide deck yet I've seen on what Pinterest is and how and why brands use it. Plus, it's a beautiful presentation!
Gregory Pouy shares his breakdown of Pinterest; I love this slide deck! His key takeaways include five things you can do with Pinterest:
- Promote a lifestyle
- Use as a focus group
- Drive sales
- Crowdsource
- Run contests
Think there are no tangbile results?
- The website ideeli.com saw a 446% rise in web traffic from their Pinterest presence.
- Biscuit by Lamchop, a site that produces gluten-free dog biscuits, reports that Pinterest represents 20% of their referral traffic.
- Even GE, a non-visual product, has an inspirational Pinterest site. "It's not about your products; it's about your spirit."
Pinterest for business
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